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How to Activate Your Money Flow

by Heidi on January 23rd, 2012

how much to invest in marketingOne of my girl crushes is on Angela Jia Kim, of Savor The Success.  She is amazing!  In addition to running Savor The Success, she is an accomplished concert pianist, and the founder of Om Aroma & Co., a successful organic skincare line, organic spa, and lifestyle gift boutique based in NYC.

In one of her videos, Angela addressed the intention behind investing in yourself.  Is your investment a form of empowered spending?  Or do you invest with a grudge because you think you’re wasting money?  Find out!  Angela shared an exercise for you to keep track of your investments to prove to yourself whether the intentions for your investments are working for you!

Here’s Angela’s intention:

“Money flows out.  Ten times flows back.  Where do I choose to energize the money flow?”

Take two minutes now to watch her video (if the video doesn’t appear, click here).

Then, for each investment, she writes down the following information

  • What is the investment?  (book, program, new website, etc.)
  • How much does the investment cost?
  • What is the potential return on investment?

That exercise will EMPOWER your choices for spending your money.

Now let’s get to my main message:   Investing in your business is smart.  Really smart.

Let’s compare investing in your business to investing in the stock market.

If you were to get a 15% return on investment in the stock market, then

a) Wow! Keep investing! or

b) it’s too good to be true – pull out, or

c) you’re in a movie called “The Return of Madoff, Part 2, ReDeux – Maximum Exposure …Again

If you were to spend $2000 per month on advertising, then:

a) You would moan about it (I’ve done that.)

b) You would worry that it wasn’t worth it (I’ve done that.)

c) Repeat each month (Yep, I’ve done that.  That’s how I know you’ll do it.)

I see that a behavior a lot, DESPITE MAKING a 150% return, repeatedly!!!

If you got a 150% return on your stock portfolio EVERY MONTH you’d be singing all the way to the bank, or to jail.  For some reason, investing in the stock market just seems so damn sexy!   Because of the risk, it’s like winning the lottery.  Investing in your business is boring.  It’s so predictable.

So, would you rather be risky and maybe rich, or boring and certainly rich?

If your competitors are kicking your butt, it’s probably because they are marketing more than you.

It’s been said many times before, but it bears repeating:

“Invest in yourself, in your education. There’s nothing better”

Sylvia Porter

Sylvia Field Porter was an American economist and journalist. At the height of her career, her readership was greater than 40 million people.  She wrote Sylvia Porter’s Money Book, subtitled “How to Earn It, Spend It, Save It, Invest It, Borrow It and Use It to Better Your Life”.

“I want something not just to invest in. I want something to believe in.”

Dame Anita Roddick, DBE

Dame Anita Roddick, DBE was a British businesswoman, human rights activist and environmental campaigner, known for shaping ethical consumerism.  By the way, her title, DBE, stands for “Dame Commander of the Most Excellent Order of the British Empire” which makes her equivalent to a Knight.

“Our mind is the most valuable possession that we have. The quality of our lives is, and will be, a reflection of how well we develop, train, and utilize this precious gift.”

Brian Tracy

“Invest three percent of your income in yourself (self-development) in order to guarantee your future.”

Brian Tracy

Brian Tracy is an author, marketer, and respected authority in the self-improvement industry. He has written many bestselling books, worked with famous company Nightingale Conant, and is a speaker that has addressed millions of people.

Take a few minutes now to do this exercise now.  In the comments below tell me how it made you feel and if you have any a-ha moments in the process.

As you are making your list of investments, consider investing in the Marketing Blueprint program.  This program is a labor of love from me.  It’s exactly what I wish I had when I was growing my first business.  It would have saved me hundreds of hours and thousands of dollars on trial and error and lost revenue.  This Blueprint will show you how to triple you revenue in the next six months (and it’s under $100 – talk about a HUGE return on investment!)

You can get the details and grab your copy now by clicking here.

One Comment
  1. Great advice! It takes a LOT to change one’s thought processes on things, especially when you are a wahm and money is already tight. However, this excercise is so perfect!!! Thanks for sharing this!!!
    Gypsy ~ Kimberly recently posted..This Week’s Theme is Recycling

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